Example:

Our client is an innovative company that has developed a B2G customer platform to provide administrative services to German citizens. With innovative approaches, the company has paved the way for simplifying and improving the organization of administrative services, making it easier for local authorities to meet the needs of German citizens efficiently. Given the demographic and social changes, there is a rising demand for more convenient and efficient public services. However, the existing system has led to an overwhelming number of information requests, burdening officials who must handle erroneous requests with incomplete or inaccurate data sets.

Challenges:

For the video, we were to identify and analyze the challenges faced by local officials in collaborating with citizens and implementing programs amid growing demand for streamlined and efficient public services. The goal is to identify the most enlightening and compelling factors that resonate with Business-to-Government (B2G) customers, while skillfully avoiding potential pitfalls such as the conflicting perceptions of human engagement and automation, and the inadequacies of existing solutions.

Solution:

In our video, a thorough analysis was conducted to identify and highlight the key motivational factors that prompt local authorities and officials to adopt the latest platform for delivering administrative services. This state-of-the-art platform is based on a newly programmed step-by-step procedure that enhances the efficiency and effectiveness of service delivery. Based on extensive research and studies, the video presents the specific outcomes and benefits achieved by local self-governing bodies that have successfully integrated the client’s platform into their operations. Furthermore, the main features and functions of the platform that illustrate its potential to revolutionize the delivery of administrative services are highlighted.

Result:

The client was provided with a specially designed explainer video for negotiations with the responsible authorities. The professionally produced video served as an effective tool to explain the nuances of the platform, showcase its numerous benefits, and support the sales process during individual direct sales discussions.